WOW!HR GCC
WOW!HR GCC
International HR award
International HR award
What is WOW!HR
WOW!HR is a global platform for HR excellence.
Founded in 2015, WOW!HR is an international HR award and conference platform that brings together the most progressive HR leaders, companies, and innovators from Europe, Central Asia, Russia, Armenia, and the GCC region.
With over 15,000 participants and 500+ nominated companies worldwide, WOW!HR has become a recognized benchmark for impactful and forward-looking HR practices. The award highlights the most innovative and impactful HR projects. Take your place among the best.
In 2026, the WOW!HR GCC Award will take place in Dubai as part of the WOW!HR Global Conference, a side event of the MegaCampus Summit, the world’s largest lecture platform.
Nominate your project and unlock these benefits:
International recognition
Inspire and retain your HR team
Boost your personal brand and career.
Key industry insights
Elevated employer brand
Network with the region's HR elite
Award process:
from nomination to ceremony
Review by the WOW!HR
organizing committee
After the application is approved, the documentation process begins, followed by payment of an organizational fee of USD 750 for each submitted HR case
Submission of the HR
project application
On-stage presentation of the HR project at WOW!HR Global on March 5
Voting by nominees and event participants
Official announcement of winners and publication of results
Award Nominations
HR HERO
Complex or/and transformational HR projects with complex business impact. Complex
talent attraction and employer branding projects
LEVEL UP
Learning, development, and employee growth initiatives
DIGITAL SOLUTIONS
HR automation, digitalization, and HR tech excellence
HIGH PERFORMANCE
Performance management, motivation, and recognition projects
Download a booklet for FREE and learn about best HR cases
presented by leading world companies
Transparent voting system
Voting consists of 2 stages:
Step 1. Nominee voting is conducted by ballot among nominees who attended the presentations of all projects within their nomination category. The ballots are published afterward.
Step 2. Voting by registered event participants present at the session.
Results are calculated using a weighted professional formula and published publicly
Previous nominees
Feedback from our participants
Feedback from a WOW!HR Award's nominees
"Don’t be afraid! We were scared too at first. Honestly, when I was first asked to be a nominee for an award, my immediate thought was, 'But we’re not ready—what do we even have to show?' But just gather your projects and take the chance—it can’t hurt. No one’s going to punish you for trying. So go for it, everyone—give it your best shot!"
— Margarita Pigoreva — HR Director, EVOC
"Participation in events such as WOW!HR gives us the opportunity to share our experience, learn from colleagues and evaluate our progress, how far we are ahead of the market, how trending we are. We see how other companies implement ideas, and we can learn the best for ourselves. At the same time, we share our achievements with partners from other companies, which helps us develop and stay on trend."
— Irina Zakharchenko — Head of Personnel Development Department, Halyk Bank
"There is no need to doubt. If there is a result, it should be shown. You may not win today, but you will gain experience. This is also the result of our community"
— Anton Fedorov — HR projects leader, JSC Gastroyprom
"Speaking to HR professionals was especially enjoyable. Our colleagues' cases turned out to be very useful, and we wrote down some ideas for future use. It was especially interesting to watch the birth of new collaborations and to participate with colleagues in creating something useful"
— Ekaterina Shinkarenko — Internal Communications Specialist, Russian Crab Group
Previous participants in Dubai
Media about WOW!HR in Dubai
Previous media partners in Dubai
About us
WOW!HR is a project under the umbrella of WOW GROUP.
The aim of WOW!HR is to bring together HR professionals and organizations to recognize and celebrate achievements in HR practices.
The mission of WOW GROUP is to unite the global HR community, collect and broadcast the best practices of human capital management through its educational projects.
WOW GROUP produces and distributes unique educational products on human capital management for the international business community.
© 2026 WOW GROUP LLC. All rights reserved
Download free brochure with nominees' cases from previous WOW!HR Awards